website launch | the dana rice group
Today, we are so excited to unveil an all-new Website Design for The Dana Rice Group, a COMPASS real estate team specializing in home searches in the Washington, D.C. area and coveted Maryland suburbs. Since COMPASS has a very specific style guide, we wanted to create a design that complimented their modern, graphic look while still building a site that was unique to the group.
Our favorite elements of The Dana Rice Group design are:
1| The graphic black and white details and bold pop of yellow – such as the map topography, Swiss dots and abstract compass graphics. Recreating these elements were no easy task, but it resulted in a very cool pop art aesthetic. The yellow was Dana's idea...she wanted something fun and unique!
2| The scrolling home page - which seems to be the trend these days. When building sites, our goal is to make it as easy as possible for visitors to navigate without having to dig too deep. But, at the same time, we want them to "get lost" in the site by being able to click access a variety of Call-to-Action points.
3| Dana Rice and team's gorgeous lifestyle shots! We simply LOVE the candid, journalistic shots of each realtor in her element as well as the incredibly cool group shot in front of the graffiti wall.
We hope you’ll hop on over to The Dana Rice Group Website to experience their design in action!